Commercial for TOFFIFEE

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Commercial for TOFFIFEE 30″, 25″, 20″ + version
& edits.

Casting: Friday 8th May 2015 (tba) or
Monday 11th May 2015 (most likely)
(London)

Shoot: in Hamburg

Talent declaration & fees:

See:

https://dl.dropboxusercontent.com/u/6431721/taldec.jpg

https://dl.dropboxusercontent.com/u/6431721/taldec2.jpg

We are looking for attractive actors with excellent expressions and
reactions.

They must have friendly, open faces and they must be able to convey a full
spectrum of emotions with minimal effort. They should be natural,
understated and believable.

A large part of the film will simply feel naturally observed. This is a real
family in a real home – it’s a credible and believable Saturday with the
family.

The director would ideally like to cast real families in particular mothers
& daughters.

Seeking:

MUM: 35 – 42

Natural beauty, Slim build, Good Hands, Perfect teeth, Believable / real
Self-confident, Intelligent, Interesting, Charismatic, Characterful
Playful, Has a sense of fun

She is smart, positive, and philosophical. She definitely has a mind of her
own and a twinkle in her eye. She knows her family better than anyone and
knows how to get through to them easily.

She has a nice aura about her – good karma.

She is dressed very casually, as if she has done a little exercise / walk in
the morning.

***Real Mother & Daughter would be fantastic ***

She has one or two lines of dialogue

*NOTE: I emphasize that everyone in the family has perfect teeth, and good
hands.

Height: 165cm – 180cm

Eastern European, Mediterranean, Scandinavian, White

https://dl.dropboxusercontent.com/u/6431721/mum.jpg

https://dl.dropboxusercontent.com/u/6431721/mum2.jpg

https://dl.dropboxusercontent.com/u/6431721/mum3.jpg

https://dl.dropboxusercontent.com/u/6431721/mum4.jpg

Fee: BSF (Mum & Dad):
£350 Shoot
£350 Travel day also includes fitting & rehearsal

Possible Buyout Options:

***Please also see attached Artist Declaration Form from the production
company***

Germany:
1 year TV / internet / POS = 800% 1 year TV / internet = 650%

Switzerland:
1 year TV / internet / POS = 400% 1 year TV / internet = 300%
1 year TV = 200%

Germany and Switzerland (as a package):
1 year TV / internet / POS = 1.000%
1 year TV / internet = 800%
1 year TV = 600%

Poland:
1 year TV / internet/ POS = 300% 1 year TV / internet = 250%
1 year TV = 200%

Czech Republic, Austria, Netherlands, Sweden, Denmark (per country):
1 year TV / internet / POS = 250%
1 year TV / internet = 220%
1 year TV = 150%

Romania, Slovakia, Slovenia, Bulgaria, Hungary, Israel (per country):
1 year TV / internet / POS = 150%
1 year TV / internet = 130%
1 year TV = 100%

Poland, Sweden, Romania, Hungary, Slovakia, Bulgaria, Slovenia (as a
package):
1 year TV / internet / POS = 1050%
1 year TV / internet = 850%
1 year TV = 650%

Poland, Sweden, Romania, Hungary, Slovakia, Bulgaria, Slovenia, Israel,
Netherlands
(as a package):
1 year TV / internet / POS = 1300%
1 year TV / internet = 1100% 1 year TV = 850%

Israel, Netherlands (as a package):
1 year TV / internet / POS = 300% 1 year TV / internet = 260%
1 year TV = 200%

***Internet (also includes social media)***

usage right for the 2nd, 3rd, 4th and 5th year for the same conditions (see
above), without any increase.

The buyout fee for a 6 months usage is 70% of the agreed amount.

All fees and buyouts plus 20% agency commission.

The buyouts only apply, if the commercials are broadcasted.

DAD: 43 – 47, Charismatic, Slim build, Perfect teeth, Good hands,
Interesting face
Sense of fun, Likeable / believable / fun / real, Loads of enthusiasm,
Charming
Interesting

He is clever and physically healthy and likes to goof around.

He is about 45 years old. He loves his family, works hard and is a good
provider – but sometimes he likes to just “chillax” and takes it easy.

In this film he is dressed in very comfortable clothes (he’s not going to
work today) and his hair is a little messy.

*NOTE: I emphasize that everyone in the family has perfect teeth, and good
hands and slim build.

*** No conflicting products ***

Height: 165cm – 195cm

Eastern European, Mediterranean, Scandinavian, White

https://dl.dropboxusercontent.com/u/6431721/dad.jpg

https://dl.dropboxusercontent.com/u/6431721/dad2.jpg

https://dl.dropboxusercontent.com/u/6431721/dad3.jpg

Fee: As Above

DAUGHTER: Playing age 16 (ideally older so no license is required).
14 – 18 Pretty, Slim build, Good Hands, Perfect teeth, Natural
Believable, Charismatic, Expressive face especially her eyes

**Real mother and daughter would be fantastic**

She is 16 (playing age 16) and has the same twinkle in her eye as her
mother.

She is a typical teenager, but still has an innocence about her – even
though she understands the realities of the adult world.

She dresses casually (not too hip, but not too boring either) and has a nice
style and her own look. She doesn’t wear makeup.

The most striking thing about her is her expressive face and especially her
eyes, which communicate her emotions, even if she sometimes tries to hide
them.

She has one or two lines of dialogue.

*NOTE: I emphasize that everyone in the family has perfect teeth, and good
hands.

***PLEASE LET ME KNOW AGE WHEN SUBMITTING SUGGESTIONS***

***IF UNDER 16 SHE WILL NEED TO BE LICENSED WITHIN 7 DAYS AND HAVE A VALID
PASSPORT***

Height: 150cm – 180cm

Eastern European, Mediterranean, Scandinavian, White

https://dl.dropboxusercontent.com/u/6431721/daughter.jpg

https://dl.dropboxusercontent.com/u/6431721/daughter2.jpg

https://dl.dropboxusercontent.com/u/6431721/daughter3.jpg

https://dl.dropboxusercontent.com/u/6431721/daughter4.jpg

Fee: BSF (Daughter):

16+
£250 Shoot 16+
£250 Travel day also includes fitting & rehearsal

Under 16:
£190 Shoot under 16
£190 Travel day also includes fitting & rehearsal

£120 Chaperone per day including travel day
(if a real mother and daughter is not selected)

Possible Buyout Options: As Above

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